Research
Research Field
University of Calgary, Calgary, Canada
English Language Program, 2010, 7-8
SouthWest JiaoTong University, Chendu, China
Ph.D. in Management Science and Engineering, 2006
Thesis Title: Stochastic Models for Pricing Perishable High Technology Products with Revenue Management (in Chinese)
SouthWest JiaoTong University, Chendu, China
MS in Enterprise Management, 2002
Thesis Title: Research of Business Informatization for Medium and Small Enterprise Based on ASP (in Chinese)
SouthWest JiaoTong University, Chendu, China
BE in Management Information System, 1999
Thesis Title: Design and Development of Management System Based on PB/Sybase (in Chinese)
Work Experience
2006-present Department of E-business and Information Management, School of Economics & Management, SouthWest JiaoTong University, Chengdu, China
Assistant Professor (2006-2007)
Associate Professor (2007-2013)
Professor(2013-present)
Department of System Engineer and System Management University, Chinese University of Hong Kong, Hong Kong
Visiting Scholar (2007.7-2007.9)
2008, 2009 Antai College of Economics & Management, Shanghai Jiao Tong University, Shanghai, China.
Visiting Scholar (2008.9-2008.11, 2009.11-2009.12)
2001-2005 Yingji Electronic Inc. Chengdu, China
Software Engineer
Research Interests
Revenue management and pricing, Supply chain management, Service operation management, Management information system
Research Manuscripts
Book
Operations and Supply Management (The Core) (With Dehua Guan), Dongbei University of Finance & Economics Press (June, 2006)
Published for Publication
Zhenzhong GUAN,REN Jian-biao. Optimal dynamic pricing policy in the presence of strategic consumers[J]. Systems Engineering –Theory &Practice,2013,accepted.
Zhenzhong GUAN,REN Jian-biao.Optimal dynamic pricing policy of two products considering price-driven and inventory-driven substitution[J]. Journal of Systems& Management, 2013,22(3):177-184
Zhenzhong GUAN.Xiaoli LI.Optimal Ordering and Pricing Policy for Perishable Commodities with Unreliable Supplier[J] Statistics and Decision 2011,4
Zhenzhong GUAN, REN Jian-biao. Optimal pricing policy research for perishable hi-tech products with uncertain demand [J]. Journal of Systems Engineering 2011.1
Zhenzhong GUAN, SHI Ben-shan. Optimal pricing policy for high technology perishable commodity with revenue management [J]. Journal of Management Sciences in China,2008,11(5):102-109
Zhenzhong GUAN. Ordering and Pricing Policy for Perishable Commodities Revenue Management Based on Consumer Choice Model [J]. Systems Engineering –Theory &Practice,2007,27(9):47-53(EI 74310889223)
Zhenzhong GUAN. Optimal Ordering Policy for Downward-substitute Perishable Products Based on Variable Price [J]. Systems Engineering –Theory &Practice, 2007, 27(6):93-99 (EI 73010707663)
Zhenzhong GUAN, Xu CHEN, Xiangzhi BU, Benshan SHI .Revenue Management, Resource Allocating and Pricing Policy for Perishable Hi-tech Products[J]. Systems Engineering,2006.24(1):24-29
Zhenzhong GUAN, Xu CHEN, Yushi JIANG, Benshan SHI. Pricing Policy for Hi-tech Products’ Revenue Management with New Products [j], Science and Technology Management Research ,2006,5 97-100
Zhenzhong GUAN .Pricing Policy for Downward-substitute Perishable Hi-tech Products [J].Statistics and Decision,2007,2: 25-26
Zhenzhong GUAN, Xu CHEN , Weifeng DU. Pricing Policy Research of Seasonal Products’ Revenue Management considering time-varying demand[J].Statisticd and Decision,2006,1: 10-12
Zhenzhong GUAN, Shenze HUANG, Benshan SHI. Dynamic Pricing Policy of the Seasonal Products Based on Revenue Management [J]. Journal of Southwest JiaoTong University, 2005,40(5):696-699
Zhenzhong GUAN .Research on revenue management of multi-generation perishable hi-tech product [j], Science & Technology Progress and Policy, 2005,9 :84-86
Zhenzhong GUAN. Ordering Policy on Defective One-way Substitutable Perishable Commodities [J]. Statistics and Decision 2010,9
Zhenzhong GUAN. Ordering Policy on Defective One-way Substitutable Perishable Commodities [J]. Statistics and Decision 2010,9
Jianbiao REN, Zhenzhong GUAN. Supply Chain Coordination Based on Retailer Trade Credit with Assets [J]. Journal of Shanghai Jiaotong University, 2009,43(4):578-582(EI 20092312113019)
Zhenzhong Guan,Xu Chen.Resource Allocating and Pricing Policy for Perishable Hi-tech Products [C].WHICEB2006(Index by ISTP :BET48)
Zhenzhon Guan g.Optimal Ordering Policy for Perishable Commodities with Loss-averse Preference[C].ICCLTP2008
Working Papers
Zhenzhong Guan. 2010,Optimal Ordering Policy of Different Risk Preference competitive Retailers
Zhenzhong Guan.2010, Optimal dynamic pricing policy of two products considering price and inventory driven substitution
Teaching
Production and Operations Management (MBA Core) 2008, 2009
Business Information Technology (MBA Core) 2011
Service Operations Management (Postgraduate) 2009, 2010, 2011
Management Information System (Undergraduate) 2007-2011
Service Operations Management and Revenue Management (Undergraduate) 2009-2011
Database Management System (Undergraduate) 2007-2009
Research Grants
2011– 2012, National Natural Science Foundation of China,71002065
2010– 2012, New Teacher Fund for Doctor Station, the Ministry of Education,?20090184120027
2008– 2010, National Science Foundation for Post-doctoral Scientists of China, 2009045012
Paper Publications
more+- [1] Wang, Yang; Guan, Zhenzhong; Feng, Lin. Optimal pricing and launching strategy for quality-differentiated products in the presence of online reviews[J], IEEE Transactions on Engineering Management,2025,72:1909-1923.
- [2] 段仁吉,官振中,任建标.转售还是代理?数据驱动营销下制造商市场入侵策略选择[J/OL].系统管理学报,1-28[2025-02-07].http://kns.cnki.net/kcms/detail/31.1977.N.20240326.1141.002.html.
- [3] Hu, X,Guan, Z,Ren,J.The retailer's information sharing decisions with manufacturer's encroachment and production learning effects[J].RAIRO- Oper. Res.,2025,59(2):771-802.
- [4] Wang, X, Guan, Z. and Ren, J. Information sharing decision of retail platform: platform’s risk aversion and competing suppliers[J]. RAIRO-Oper. Res.2024,58(6):5079-5119.
- [5] Wang, X, Guan, Z. and Ren, J. (2024) Cost Reduction Effect of Blockchain on the Strategies of Two Competing Manufacturers: Which Channel Alliance Is Optimal?. Theoretical Economics Letters,14,1294-1346.
Published Books
Research Projects
more+- [1] 国家社科基金重大项目子课题:23&ZD138 面向应急决策的重大灾害态势感知理论、方法与应用研究 2024-1-2028.12 重大灾害风险特征演化机理
- [2] N5101012025001122 成都市生态环境指挥调度精准管理经费项目:面向精准管控的区域协同调度专家咨询和技术服务支持 218万元,2025.7-2026.11
- [3] 国能朔黄铁路发展有限责任公司 网络一体化智慧物流运输组织系统研究与应用 810万元 2025.7—2027.7
- [4] 四川省社科规划重大课题研究项目 SC20YJ023 重大公共卫生事件中医疗产品供应链管理优化研究 2万 2020-01-01 - 2021-12-31
- [5] 四川省科技厅软科学项目 2020JDR0118 四川生鲜农产品城乡冷链物流库存共享模式研究 5万2020-01-01 - 2020-12-31

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