西南交通大学教师主页 Zhenzhong Guan--Home-- Li Y D, Guan Z Z,Ren J B.Channel coordination under retailer's (sub)conscious preferences of loss aversion and fairness[J],Journal of Retailing and Consumer Services,74,2023,103430,

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Li Y D, Guan Z Z,Ren J B.Channel coordination under retailer's (sub)conscious preferences of loss aversion and fairness[J],Journal of Retailing and Consumer Services,74,2023,103430,

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Zhenzhong Guan

Professor

Supervisor of Doctorate Candidates

Supervisor of Master's Candidates

Education Level:PhD graduate Degree:Doctor of management Status:在岗 School/Department:经济管理学院 Business Address:西南交通大学信息楼0501

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