· Paper Publications
- Whispers in Your Mind: The Role of Voice Features in Customer Acquisition and Retention,Haifeng Xu,Qi Zhang,Cheng Zhang,Yi Ding, Yu Ding.Journal of Marketing,2025
- 服务的空间扩散: 基于上海迪士尼的实证,张诚,陈宇新,张琦,王富荣,陆雄文.管理科学学报,2020
- When Emotions Don’t Match: Effects of Multimodal Emotional Misalignment in Virtual Streamers on ...,Menghan Duan,Qi Zhang,Yueyue Zhang, Cheng Zhang.Information & Management,2025
