Song Jing
Associate Professor
|
Supervisor of Master's Candidates
- Master Tutor
- Education Level:PhD graduate
- Degree:Doctor of management
- Professional Title:Associate Professor
- Alma Mater:北京大学（Peking University）
- Supervisor of Master's Candidates
- School/Department:经济管理学院
- Discipline:The Enterprise Management
Contact Information
- OfficePhone：
- PostalAddress：
- Paper Publications
Affective contagion effects in cross-cultural mobile marketing: Evaluative conditioning experiments with foreign users
- Journal:Journal of Global Marketing
- Co-author:Jing Song,Xinrui Li
- First Author:Joaquin Estrader
- Volume:37
- Issue:2
- Page Number:79-98
- Translation or Not:no
- Date of Publication:2024-04-01