Jiang Yushi, Professor, doctoral supervisor, postdoctoral student in psychology of Peking University, under the guidance of Professor Zhou Xiaolin, a famous psychology expert in China, once served as the director of Admissions Office of Graduate School of Southwest Jiaotong University and the director of marketing department of School of economics and management of Southwest Jiaotong University. At the same time, he is also a director of the Marketing Research Association of China's institutions of higher learning, a communication review expert of the National Natural Science Foundation of China, and a communication review expert of the degree of the Ministry of education. In May 2018, it won the "Tang Lixin excellent teacher" award of Southwest Jiaotong University; in 2017, it won the honorary title of "2014-2017 international cooperation and exchange advanced individual"; in October 2017, it was selected into the national talent pool of ten thousand excellent innovation and entrepreneurship mentors, member of China Marketing Association, review expert of China marketing competition, expert of Sichuan entrepreneurship Association, Sichuan market Member of Marketing Association, special expert of Chengdu Personnel Bureau, deputy director of Human Factors Engineering Research Institute of Southwest Jiaotong University, deputy director of logistics and Emergency Management Research Institute, executive deputy director of western harmonious labor relations research center, review expert of Journal of Marketing Science (JMS), review expert of Management Journal《 Review experts of system engineering theory and practice, Journal of psychology, Nankai management review, Journal of information system, etc. He once served as the director of the marketing department, Secretary of the Party branch, deputy director of MBA center, deputy director of EDP center, and deputy head of the eighth group of technology town leaders and regiments in Yixing City, Jiangsu Province. He once worked as a visiting scholar in the United States for one year, worked as a temporary post in Yixing City, Jiangsu Province for one year, and served as the deputy head of the eighth group of science and Technology Town chiefs and regiments in Yixing City. In June 2018, he was selected as the "Southwest Jiao Tong University excellent entrepreneur innovation and mentor database", and the special expert committee of Southwest Jiao Tong University's "Internet plus" innovation and entrepreneurship competition. In July 2018, the "e-children" team under the guidance of our school won the second prize in the final of the 8th National College Students' e-commerce "innovation, creativity and entrepreneurship" challenge competition, creating the best result in history for our school and Sichuan competition area.

    He has been engaged in research and teaching in the fields of neural marketing, network advertising and human resource management for a long time. Now he is in charge of one National Natural Science Fund oriented project and more than 10 provincial and ministerial level research projects. He has presided over and completed one National Natural Science Fund youth project, one central university basic undergraduate research business fund, the Ministry of education postdoctoral fund, and the Ministry of Education Humanities and Social Sciences youth project 1 project, presided over (completed) more than 50 other provincial and ministerial level projects, and more than 10 horizontal projects. As the principal researcher, he has undertaken one innovation team project "behavioral decision theory and its application in management" of the Ministry of education, and one national science and technology support plan of the 11th five year plan. He presided over the "Research on the influence of online advertising on consumers' cognitive neural mechanism and behavior" project and won the third prize of the 16th Sichuan social science outstanding achievement award in 2014.

      The style of personal lecture is humorous, simple and humorous, focusing on interaction with students and forming resonance with students. Teach behavior research courses for doctoral students, neuromarketing, marketing research and other courses for master students, and marketing, human resource management, tax planning and other courses for MBA students. He has trained more than 70 master's degree (Master's degree and master's degree) and doctor's degree, and has been awarded the honorary title of "the most favorite teacher of students" by school of economics and management of Southwest Jiaotong University twice. He has won the second prize of the fifth young teachers' lecture competition of Southwest Jiaotong University, and has twice been rated as one of the "my favorite teachers" of the school of economics and management. He has won 3 excellent teaching achievement awards and 2 teaching material projects of Southwest Jiaotong University, and is one of the "outstanding Party member demonstration posts" of Southwest Jiaotong University. Guide the undergraduates to obtain three excellent graduation theses from Southwest Jiaotong University; guide the students to obtain the first excellent EMBA Thesis Award.

In November 2017, "2017 China wine white paper" was released at Boao Forum, which attracted wide attention of peers at home and abroad; in 2017, "Research on content design of business management freshmen seminar -- Based on the perspective of tacit knowledge management" won the "2015 excellent case of undergraduate education research and reform project of Southwest Jiaotong University"; in May 2017, it was regarded as "operation" One of the lecturers of the course team of "dynamic, science and technology and intelligent life" won the second prize (1 first prize, 3 second prizes and 14 third prizes) of the second national teaching innovation competition of Xijiao Liverpool. The competition lasted for 10 months, and passed the qualification examination, expert letter evaluation, public network evaluation, field research and field finals.

He has trained and consulted more than 150 enterprises and institutions including Foxconn Group (Shenzhen headquarters), CNPC, Sichuan Chongqing Zhongyan, Sichuan Jiannanchun Group, Quanyou furniture, China Mobile, China Railway Erju, China Railway 8th Bureau, Tongwei group, etc.

At present, he has a strong interest in rural revitalization, planning and other aspects, and is willing to work with you to promote industrial practice in this area.