· Paper Publications
- Chinese TV Industry’s Conglomeration for WTO (World Trade Organization): Employee Perceptions Re...,huangxinkai.91st National Communication Association convention,2005
- Crossing the frontier: Virtual community and emerging online consumer culture in China,huangxinkai.2006 Joint Conference of CMCR and CMCRC Annual Convention: Digital Communication and Social Transformation,2006
- Online Lifestyle in China: Harmony of Consumerism and Collectivity in HXFOODS,huangxinkai.China Media Research,2008,4(4)