西南交通大学教师主页 GENG Wei--Home-- 大数据环境下的顾客洞察与市场营销策略研究

GENG Wei Professor

Supervisor of Doctorate Candidates

Supervisor of Master's Candidates

Education Level: PhD graduate

Degree: Doctor of engineering

Business Address: 0448, Building 0, Jiuli Campus

Professional Title: Professor

Alma Mater: Tsinghua University

Supervisor of Doctorate Candidates

Supervisor of Master's Candidates

School/Department: School of Economics and Management

Discipline:The Enterprise Management
Management Science and Engineering

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Language：中文

大数据环境下的顾客洞察与市场营销策略研究

Publisher:科学出版社

Place of Publication:北京

The First Author:贾建民

Type of Works:monographs

Publication Design:Central publishing house

Classification of Disciplines:Management Science

First-Level Discipline:Management Science and Engineering

ISBN No.:9787030645906

Translated or Not:no

Date of Publication:2020-06-01

Co-author:李国鑫,耿维