Professor

Supervisor of Doctorate Candidates

Supervisor of Master's Candidates

Personal Information

  • Education Level: PhD graduate
  • Degree: Doctor of management
  • School/Department: 经济管理学院
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    Home > Research > Paper Publications

    Optimal pricing strategy with disappointment‐aversion and elation‐seeking consumers: compared to price commitment

    Journal:International Transactions in Operational Research
    Co-author:Zhenzhong Guan,Dayong Dong,Na Zhao
    First Author:Wang Hua
    Translation or Not:no
    Date of Publication:2019-05-31
    Included Journals:SCI