Song Jing
Associate Professor
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Supervisor of Master's Candidates
- Master Tutor
- Education Level:PhD graduate
- Degree:Doctor of management
- Professional Title:Associate Professor
- Alma Mater:北京大学（Peking University）
- Supervisor of Master's Candidates
- School/Department:经济管理学院
- Discipline:The Enterprise Management
Contact Information
- OfficePhone：
- PostalAddress：
- Paper Publications
Humanizing Green Brands to Foster Recommendation Intention: An Interplay of Brand Anthropomorphism, Brand Transparency, Brand Love, Brand Scepticism, and Eco-Label Credibility
- Journal:Business Strategy and the Environment. Accepted (May 18, 2026)
- Co-author:Xinyi Zhang
- First Author:Muhammad Zubair Tariq
- Correspondence Author:Jing Song
- Document Type:J
- Translation or Not:no
- Included Journals:SSCI